The Growth Branding Workshop
What Customers Say
Most companies don't have a remarkable story of trials and triumph, starting out in mom's garage. Fortunately, your customers don't care about YOUR story, they care about THEIR story. The purpose of the Growth Branding Workshop is to give your brand a story your customers will find interesting because it's focused more on them than you.
The more "boring" your industry is or the more "technical" your offerings are, the more of an opportunity there is for you to stand out by having a compelling Brand Story (because none of your competitors do).
You can definitely take that approach, but it's not required. We will focus on the unifying themes between all of your customers and create a Brand Story that resonates with both audiences.
We'll provide a video that walks you through the process of implementing your new messaging on your website, in your campaigns, and within your organization. We'll also provide several content frameworks to give you examples of how to frame your marketing content in a way that engages your ideal customers.
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